Hector Hughes
Hector Hughes is the Co-Founder and CEO of Unplugged, a UK-based cabin company built around digital detox stays in nature. The idea emerged after a personal burnout experience, which led him to rethink the role of disconnection in modern life.
Founded in 2020, Unplugged operates a growing portfolio of off-grid cabins across the UK, running a direct-only model with no OTAs and a three-night minimum stay. The company has hosted over 13,000 guests and continues to scale with a strong focus on brand, product design, and intentional hospitality.
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Hector Hughes
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