Markus Gruber is a seasoned Strategic Advisor at AJL Atelier, specializing in revenue growth, digital transformation, and business model innovation. With extensive experience in optimizing operations and evolving business models, particularly within the short-term rental sector, Markus leverages data-driven insights to deliver sustainable growth solutions.

He has led successful digital transformation initiatives, transitioning businesses to scalable, subscription-based models, and has played a key role in integrating M&A targets to enhance operational efficiency.

Markus holds a PhD in Political Science from the University of Vienna, a postgraduate Master’s in International Economics from Università degli Studi di Roma Tor Vergata, and is a certified systemic consultant from Graz, Austria.